Bill Brown
Bill Brown, the industry’s elder statesman and friend to many, has been supplying the lighting marketplace with components for more than 50 years. To this day, the BBS team relies heavily on the extensive sales and manufacturing expertise of its chairman and founder in order to deliver on its commitment to superior product quality and customer service. He is a former member of the Board of Directors of the IESNA and a committee member of the Commission Internationale De L’Eclairage.
Steve Brown
Though trained as an accountant, Steve Brown spent the majority of his early career with A.L.P. focusing on sales and marketing in different regions of the U.S. before returning to Chicago where he was ultimately appointed CEO. He has served as a board member of the IESNA in Chicago and Los Angeles. Steve plays a critical role in the company’s new product development, and channels his considerable energy and enthusiasm to customer service and company growth.
Donny Wall
Donny manages the revenue and field performance of the Bill Brown Sales team. He has worked in lighting his entire career, including in key positions at Cooper Lighting. In the past, he has managed key account relationships for BBS in the Southeast, and his market expertise and leadership skills are an asset to the sales team and OEM customers.
Bill Bartnicki
Regional Account Manager
Bill has been an integral part of the BBS family for 25 years, working his way through the ranks in customer service, plant and administrative positions, before being named to head a service initiative directed at OEM customers. He excels in guiding customers towards maximum profitability, including cross-selling the BBS “Unbeatable Combinations.”
Tim Forse
Regional Account Manager
Tim is highly skilled in business development and operational leadership. He has a background in customer service, marketing, sales and training, with the majority of his career spent in progressively responsible positions. He has a track record of driving sales growth and profits through strategic initiatives and service excellence. Leveraging his industry experience, Tim can help customers identify new opportunities, and can work to maximize the profitability of current programs as well.
Michael Malvin
Regional Account Manager
Michael is a graduate of the University of Illinois Champaign-Urbana with double major in Economics and Psychology. His combination of education, enthusiasm, and experience can promptly address all of your needs. His organizational skills, customer rapport, and extensive follow up allows him to maximize customer opportunities.
Glenn Mitchell
Regional Account Manager
Glenn has a noteworthy track record selling components and raw materials to commercial and distribution customers in the lighting market. Glenn has a strong network of regional customer relationships. In addition, his long-established product expertise allows him to maximize customer opportunities.
Eli Seidman
Regional Account Manager
Eli Seidman was recently promoted to Regional Sales Manager after working for a year as a trainee alongside his predecessor, Tom Tarantino. Under the lighting veteran’s guidance, Eli quickly learned the ropes and now enjoys the consultative sales process and helping his customers to maximize profitability. Eli draws on his education and entrepreneurial experience to solve real business challenges. He holds a degree from the University of Kansas School of Business and also spent three years as owner/operator of his own restaurant.
Jodi Vogl
Regional Account Manager

Jodi Vogl is an accomplished sales and marketing professional who brings nearly 15 years of technical sales experience. Her combination of technical and business development aptitude promises to be a strategic resource to her customers.